FYI with Chris Martin

FYI with Chris Martin

How Crying on TikTok Sells Books [Content Made Simple]

Issue #214: The evolution of YouTube, misinformation wars, and more.

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Chris Martin
Mar 24, 2021
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HOW CRYING ON TIKTOK SELLS BOOKS

“BookTok” videos are starting to influence publishers and best-seller lists, and the verklempt readers behind them are just as surprised as everyone else.

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An app known for serving up short videos on everything from dance moves to fashion tips, cooking tutorials and funny skits, TikTok is not…

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